Brand Activation Manager (m/f/d)

Beschreibung

BRAND ACTIVATION MANAGER (M/F/D)

 

Every generation has a right to safe food, and we support farmers to connect them to markets where they can sell their safely and sustainably produced agricultural products by developing and implementing farm assurance systems that are based on facts and recognized across the supply chain.

GLOBALG.A.P. is a trademark and a set of standards for good agricultural practices (G.A.P.). FoodPLUS GmbH is a limited liability cooperation registered in Cologne, Germany. It manages all company’s activities worldwide from standard setting through services for its partners, marketing, certification management to integrity and serves as legal entity to hold the international GLOBALG.A.P. and GGN (consumer label for GLOBALG.A.P. certified farms) copyrights.

For our GGN Consumer Label we are immediately looking for a Brand Activation Manager (m/f/d) in full-time (39 h/week). The GGN Label stands for certified, responsible farming and transparency. It is designed to help guide consumers in their day-to-day grocery shopping. Promoting safe and responsible farming that benefits farmers, retailers, and consumers around the globe, the GGN Label supports worldwide sustainable development for the good of future generations and our planet.

YOUR RESPONSIBILITIES

• Create and maintain a marketing toolkit for partners
• Develop campaign messaging and artwork that will meet objectives in building awareness and desire for the GGN Label logo
• Design, tailor and deliver consumer-oriented activities and events (e. g. digital campaign, PR and paid media)
• GGN Label point of contact for campaign partners" marketing departments
• Track progress and implementation, measure and monitor impact of campaign against set targets, data analysis and quantification of the results of the campaign
• Develop non-commercial partnerships including working with educational institutions, celebrities, ambassadors and chefs

YOUR PROFILE

• Minimum 3 years of proven working experience in developing, managing and operating marketing campaigns or promotions (toolkits and associated materials including social media platforms in collaboration with a variety of external partners)
• Native level of German and fluent in English
• Strong project manager (m/f/d) with track record of on-time, on-budget and impactful delivery of campaigns on a limited budget
• Knowledge of the role of third-party certification schemes and consumer labelling in driving change is an advantage

OUR OFFER

• Integration into a dynamic, passionate and multicultural working environment
• Flexibility in working time and place is one of our highest principles
• Free use of local public transport
• Free coffee and water
• Share in Urban Sports Club fitness program
• Central location in downtown Cologne

INTERESTED?

If you are ready for a new challenge, we would be happy to receive your motivation letter and CV via our application form:

APPLY

Thank you for your understanding that incomplete applications cannot be considered.

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